A simple phone video can be one of the most powerful marketing tools you have - if you do it right. Always hold your phone horizontally to shoot a video.  Today's simple yet very effective tip comes from Steeleworker and speech booker Wilene Dunn. She reminds us...

Don't sign people up for things without their permission - your Facebook group, your email list, and more. Do not add anyone to your Facebook group without permission. If you want someone in a group, send them a private invitation. If they want to join...

The more time a customer waits for you, the more marketing time you waste. There are just times you can't get around some waiting time - a doctor's office, a restaurant, you're tied up on a phone call or finishing another meeting. Whatever the case...

With recent Apple updates to your iPhone and/or iPad, a Siri setting may be on that you are not aware of - Siri will chime in on a conversation, in a meeting, during a movie, anytime Siri has something to add to what you have...

You've seen it. You see it every day. A photo or video goes viral across social media platforms and, sometimes, becomes iconic - etched into our memories forever. That's what you want for your product, your brand, maybe even you. It all starts with a...

Are you doing things the same old way? My 25-year-old son is successful, debt free, has money in the bank to spend, doesn't watch TV, doesn't read traditional magazines or newspapers, and isn't crazy about social media. How will you reach him? HE is your new consumer. As...