You've seen it. You see it every day. A photo or video goes viral across social media platforms and, sometimes, becomes iconic - etched into our memories forever. That's what you want for your product, your brand, maybe even you. It all starts with a...

Learn your Wi-Fi password. If it is too complicated to memorize, write it down and keep it in a handy and safe place. It is frustrating when you ask for the Wi-Fi password and the reply is I don't know - and worse - he or she makes...

Each day, you are inundated with over 200,000 messages - from texts and emails to ads and other marketing messages. Only 40 to 50 of those messages actually make it into your consciousness. You need to deliver a message to your customers and potential fans...

Bruce Springsteen will debut his new album this weekend on The Good Wife. When I was in radio, no artist would have been caught near a TV show, but times have changed. Who is your audience, where are they, how do they consume their entertainment...