Start With Why by Simon Sinek

Simon Sinek’s Start With Why video has a simple but powerful model for inspirational leadership all starting with a golden circle and the question “Why?” His examples include Apple, Martin Luther King, and the Wright brothers …

If you can figure out the why, and lead with it, you will succeed far beyond others. What is your why?

Watch the video.



  1. OmG
    What an incredible presentation! Rarely am I mezmerized for
    5 consecutive minutes, much less 18 minutes.The speaker
    was as stunning as the content. He spoke extemporaneously
    for the entire time.
    His concepts fit my business perspective exactly but
    I have not capitalized on them.
    Thank you, Dayna

  2. Great stuff Dayna, top tip for success for sure. Very timely with a project we are working on… will spread the WHY around, nice and simple, with concrete examples. Just what was missing to educate the client… Merci!